7+ AI Applications & Use Cases in Augmented Reality in 2022
In this article, you’ll learn about AI applications and you will get familiarized with the most important and interesting use cases in Augmented Reality. And in the AR industry for consumers, marketers, and developers as well as about the many business opportunities that artificial intelligence technology opens up for companies.
Augmented Reality (AR) is a technology that is increasingly gaining traction in the real world. In fact, in its recent report, it was predicted that the AR market will reach $571 billion CAGR by 2025. The report also stated that the AR market is expected to surpass VR.
The gaming industry has already begun adopting AR. The majority of the new games are based on Augmented Reality and Virtual Reality (VR).
- Personalized In-store Experience
Augmented reality in retail can be used to deliver a personalized and interactive in-store experience by providing shoppers with interactive product information and 3D models, as well as product reviews and user ratings.
For instance, using AR technology, a shopper will be able to interact with a virtual item right on the shelf; analyze it from all sides; compare its features with similar products; read reviews and customer ratings.
- Smart Replacements and Repairs
The ability of AI technology to replace and repair machine parts is helping major companies in saving millions of dollars. In fact, according to industry experts, AI technology will help in replacing and repairing the parts of machines on its own. The primary benefit offered by this application is that it reduces the expenses incurred by the companies due to human errors while repairing or replacing machine parts.
Apart from this, with machine learning technology, industrial machines can identify their own issues and fix them automatically without any human intervention. This helps in saving time as well as money for the companies as they don’t need to call their workers for minor repairs and replacements.
- Retail Product Customization
In the retail industry, AR helps customers visualize products in real-time. As a result, product customization utilizes AR to increase customer engagement and potential sales.
AR transforms online shopping by allowing consumers to try on clothes or accessories and see how they look. This is particularly useful when consumers cannot touch or feel a product before making a purchase decision. AR also creates an immersive experience for consumers to visualize their dream home or car before buying it.
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Augmented reality with the help of AI enhances brand engagement by enabling users to see how products look in real life and encouraging them to make immediate purchases.
- AI in the Health Sector
Ai helps in automating several categories with augmented reality in the health and medicine sector such as the diagnosis, and surgical navigation, and more importantly, it is used in training surgeons on new procedures without investing a lot of time in it.
- Enhanced Education and Training Programs
If you’re trying to teach someone a new skill, there are few better approaches than by giving them a chance to do it themselves. But when the task is dangerous or expensive — whether it’s piloting a plane, or performing surgery — giving novices hands-on experience is easier said than done.
AR offers an elegant solution. It works as both an immersive training environment and interactive teaching tool that allows users to practice their skills in realistic scenarios without endangering themselves or others. This approach has already been proven effective across a wide variety of fields.
- Speech Recognition Software
With the help of artificial intelligence, the system recognizes the audiovisual speech with an algorithm. Specific words cause a picture from the library to be projected onto the AR area, which is labeled to match the word description. Recognition and translation of text
- Effective Marketing Strategy in AR Industry
Riding the wave of AR’s massive popularity and market penetration, marketers are in a position to define the future of marketing. Augmented reality has the potential to initiate vastly improved customer engagement experiences, increasing the likelihood that brands will adopt newer forms of personalized advertising and data-driven marketing strategies. Just as technology has radically altered our lives over the past decade, it is poised to do so once again in order for companies to compete with other firms in this space.
- Intelligent Customer Service through Chatbots
The intelligent customer service with chatbots is yet another AI application in augmented reality. This type of tool can be placed on the company’s website so that it will guide customers through the purchase process. It can help to increase customer service efficiency by enabling a company to handle a large number of clients at once and by helping them deal with simple customer queries. Ultimately, this automation will help to improve the overall customer experience which is vital for a business's success in this market.
Chatbots can also be used to engage with customers after they make their purchases, helping to improve customer retention and even loyalty. They are particularly useful for companies whose products have complex interfaces or require installation instructions because they can provide an intuitive way for customers to quickly find out what they need without having to spend time searching through lengthy manuals.
This article illustrates the importance of artificial intelligence technology in the Augmented Reality (AR) industry, the opportunities it creates for businesses, and the benefits it brings to consumers.
Let us help you to understand what AI has to bring to the augmented reality industry. So, you may know that artificial intelligence is a machineability to learn and think like a human brain with its own consciousness and, accordingly, make decisions without any human interference. All this makes AI technology indispensable for almost all industries, including the AR sector. Visit BSEtec to learn more about Artificial Intelligence, Augmented Reality, and Virtual Reality.